If you’re looking to either design a new website or redesign an existing one, My-vCIO offers professional web design services in Brisbane and across Australia. Businesses utilise help of experts like us to guide you through the process of designing your website and to help you ensure that your website is in line with the latest trends to maximise its effectiveness.
Here are some helpful trend-topping tips that you might want to consider when conceptualising your website and working with your web designers in 2022.
Appeal To Hygiene
The more clean, fresh, healthy and hygienic your page layouts, colour schemes and images seem to the user, the more successful your website is likely to be in 2022.
If things feel clean and healthy, then we feel comforted and will linger longer. Imagery and text layout with a clean feel or the implication of healthy habits can provide comforting feelings. Customers who feel these things when interacting with your brand will be more likely to trust you.
This means reducing clutter and gaudiness in your web page designs.
Grab Attention But Don’t Overwhelm
With so much content being thrown our way all day long, it’s no wonder that we are so easily distracted and yet also so easily overwhelmed.
You want to ensure your website is a delicate balance between being interesting, attention-grabbing and easy to navigate, while not being bombarded by pop-ups, animations, videos, onscreen messages and more.
When users are overwhelmed by all the flashing lights, colours and sounds, they will simply leave the website. However, if your website is too bland, they will also likely lose interest quickly.
Micro-animations and micro-interactions are a great way to increase the visual appeal of your website and keep users’ attention for longer without becoming too flashy. They’re in vogue right now and it’s worth finding interesting ways to incorporate them.
With the Fourth Industrial Revolution well underway, people are expecting websites to be more and more intelligent. They expect artificial intelligence-enabled features such as chatbots or the ability to respond uniquely to customer queries based on their location or preferences.
The more customisation your website has, the more users will enjoy their interaction with it and find it genuinely useful.
If you’re looking for expert web design services in Brisbane and elsewhere across Australia, contact My-vCIO now for advice, quotes and more today!